Call to Order: Converting Telephone Enquiries into Sales

Introduction

Incoming enquiries are the lifeblood of many businesses – but surprisingly few have the skills and techniques in place to convert the casual enquiry into a firm sale.  By getting the basics right, a business can easily steal a march on its competitors and make a real impact in the market.

Call to Order: Converting Telephone Enquiries into Sales outlines a simple, five-step approach to call conversion.  It will enable employees to make a real and immediate difference to conversion rates by delivering the key skills they need to prepare for calls, present the product and the price and conclude the order.

Who is the course for?

Call to Order: Converting Telephone Enquiries into Sales is suitable for telesales executives who have received little or no formal training in dealing with enquiries and developing sales opportunities.

This course is appropriate for any business sector, there are no formal entry requirements and employees do not need any prior experience.

What will you get from this course?

When you have completed this course, you will be able to:

• prepare to greet the caller and introduce yourself professionally
• use your product knowledge to make it easy for the customer
• present the price simply and clearly
• recognise buying signals and conclude the order
• conclude the call correctly

Course features

Famous faces including Rowena King and Paul Bigley will show you that making a sale over the telephone is easy - if you remember the five key steps!  In this video, a Jack-the-lad telesales executive is quick to complain about the treatment he receives from an evasive car salesman he's been trying to pin down over the telephone - but he’s blind to his own telesales shortcomings! It isn't until he has a 'Twilight Zone' experience that he sees the light and discovers where he's been going wrong.

Set in everyday surroundings, well-known performers act out realistic situations in a light hearted and entertaining way that will help you recognise some common errors and understand how to correct them.  The familiar settings and witty role play will help you to apply the material to your own workplace.

Before you begin you’ll take a short test to help identify any knowledge gaps. As you work through the course you’ll be presented with simple exercises to check your learning.

You can start the course straight away and access it at any time, providing you have the use of a computer with an internet connection. The course is available for six months from the date first accessed.

Other courses you might be interested in

Steps to Success: Professional Sales Skills
Sell It to Me: Essential Skills for All Salespeople
Who Sold You This, Then?: Effective After-Sales Service

Course code

104198BT032

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